E-Commerce
Katadyn Group
Launch of an international e-commerce platform
In 2014, my agency was tasked with designing a web experience for the entire e-commerce online platform of the Katadyn Group and all eleven subsidiary companies. They all needed to share the same login and checkout backend system yet had to have unique designs that reflected each brand's individual corporate identity. We partnered up with Göttingen's e-commerce specialists, blackbit, and brought the concept to life within a 1.5 years.
Marketing Campaign and Group
The launch of the e-commerce platfom was acommpanied by several marketing campaigns, online (primarily facebook at the time) and offline (at outdoor fairs). Additionally, the digital home of the Group itself was also re-launched.
