Facebook house, 2013

What is an (urban) environment today, when people are socializing more in cyber than physical space? Omnipresent reality-show blurs and redefines the notion of privacy and publicity. There are at least three environments - natural, technological and phenomenological. FB-house is their meeting point, more interface/conditioner than building/shelter. A house is considered as a small city and a neighborhood as a big house, pixelated and recyclable. FB-house is not a precast object, but a set of particles which, once assembled, become new particles as part of a broader constellation. It is selfgenerating social networking in constant transition. One creates it as her/his own profile and put it in relation to others. It equals determination and randomness, involvement and indifference, natural and artificial, being in and out.