Erik Buth's profile

Oppenheimer Funds

Oppenheimer Funds "Escalator" :30
Oppenheimer Funds "Train" :45
 
A series of three spots for Oppenheimer Mutual Funds. 
 
A simple concept: make everything out of numbers. A difficult process: make everything out of numbers. Working from the tag line "What do you want your numbers to add up to?" the concept was to build an entire world from financial data: the people, the environments, everything. At the end of each spot, we see the animating numbers finally resolve into the real life rewards of making wise investments over a lifetime. 
 
Live action shot on location in the Czech Republic and on a gigantic green-screen stage in Prague. Editing at Blind in Santa Monica and animation by Nathan Love in New York. Final composite at Absolute Post in New York.
 
 
Oppenheimer Funds "Balloon" :45
 
 
 
 
STORYBOARDS
 
 
 
BEHIND THE SCENES PHOTOS
more photos on flickr here: oppenheimer project
Oppenheimer Funds
Published:

Oppenheimer Funds

30 and 45 second TV spots for Oppenheimer Funds. Directed by Erik Buth. full project credits here: www.blind.com/work/project/oppenheimer-funds Read More

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