Logo and branding design for 1940s-style inspired restaurant and bar with a standard fare American-style menu. To help bring the concept together, a simple black and white logo was developed taking inspiration from old movie posters, film, and signage of that era.
The simplicity of the logo allowed for it to be easily provided to vendors for quick application on various marketing and branding collateral found throughout the restaurant, from signage, menus, shirts, coasters, and pint glasses.
