Pur is a new generation of wellness shops in Helsinki, bringing various aspects of healthy living together under one roof. Bond created a complete branding concept that covered everything from the brand identity to the shop design, website, photography, advertising and marketing collaterals. All this helps Pur to communicate it's message of holistic wellbeing in an appealing, fun and informative way.
Photography: Osmo Puuperä, All About Everything
Case photography: Angel Gill