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Hardee's — Go all in

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Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
GO ALL IN
Hardee's UAE was on a mission to transform its business and achieving higher recognition in an overly saturated market. By reaching out to a younger generation, with a completely new brand positioning and message, we took the brand ALL IN with an unapologetic approach to the fast food culture and spirit. 

REAL & UNAPOLOGETIC
We build on the brand spirit, and along with it a brand transformation in every level. To celebrate the unapologetic nature of the New Hardee's, we created a fresh and bold take on every touchpoint. Tone of voice dictated the way consumers engaged with the products. And the new illustration style added a lighthearted emotional storytelling to the brand experience. ​​​​​​​

Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
Advertising brand identity branding design marketing Packaging Poster Design Social media post typography visual identity
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Hardee's — Go all in
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Dubai, United Arab Emirates

Hardee's — Go all in

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