TUDUM-READY!
TUDUM was Netflix’s first online global fan event that took place in September 2021. We were tasked to develop a swag kit for the media in APAC.
As the event was night-based in the region, the overarching concept was a TUDUM-READY in-your-own-bedroom pack filled with essentials such as a linen robe, a projection mood light, snack cup, drink cup, and more – delivered in a shipping box that could be repurposed into a laptop table.
BOX-TABLE
After the swag is removed from the shipping box, the latter can be folded into a laptop table with no additional adhesives required.
