Yung Studio's profile

High Side Coffee

High Side Coffee is an eco-friendly, better-tasting way of making coffee for campers and travelers. No fancy equipment, no mess, and no fuss. Just add hot water, and brew like tea.
MAKING HIGH-QUALITY BREW FOR CAMPERS

High Side was founded by 3 friends with a passion for great-tasting coffee and the outdoors. The brand design is inspired by the laid-back atmosphere of San Diego, taking a caffeinated twist on 60’s psychedelic motifs.
NAME CREATION

The name evokes a spike upward, inspired by slang used by riders, characteristic of the brew’s potent punch. If you decide to let it sit for long enough, you just might have to punch back. Of course, helmet optional but recommended during consumption.
FEATURES

PARTNERSHIPS
Dimitri Goulas, Product + Operations
Hallie Chavis, Marketing + Partnerships

YUNG TEAM
Shea Sjoberg, Design
Mike Pham, Photography
Jack Revell, Photography
Kelly Hammond, Photography
Zack Buras, Photography
Nathaniel Stewart, Photography


WHAT WE DID
Product Development
Positioning
Naming
Brand Identity System
Packaging Design
Copywriting
E-commerce Design
Social Content
Video Creation


High Side Coffee
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Owner

Project Made For

High Side Coffee

High Side Coffee is an eco friendly, better tasting way of making coffee for campers and travelers. No fancy equipment, no mess, and no fuss. Jus Read More

Published: