In a highly specialized healthcare system patients with chronic diseases like rheumatism gets lost with no one looking after their overall health and well-being. They feel more like a body part or a symptom that a human being.

Title : Foot, Hand

Campaign Name : The system only sees the symptom

Client (Advertiser) : The Danish Rheumatism Association / Gigtforeningen

Agency : Hjaltelin Stahl – Part of Accenture Interactive