CocoaVia Web Copy
As a copywriter for a St. Louis marketing agency, I developed the history, infographics, sliders and more for CocoaVia, a cocoa flavanol supplement from Mars., Inc., that may boost healthy circulation in users. The brand's website is targeted mostly to health-conscious women who are (or aspire to be) fit and active as well as to those who are interested in aging gracefully. Behind the scenes, I also assisted with personas, social media contest planning and paid social media ads.
