60th Anniversary MORINAGA MILK CARAMEL | Seasons Poem
The 60th anniversary of Morinaga Milk Candy is themed on the four seasons in Taiwan, and four limited flavors are introduced with local ingredients. The packaging starts the story with a poem by a poet from the Unitas, and MindSlow Workroom illustrates the packaging with a literary aesthetic, and Knock-Knock Animation designs the animation to bring the world of the poetry of the four seasons to life.
In this project, we had to visualize the packaging style to create a 3D version, but there were not many elements that could be used in the original illustration design, so we focused on the "gentle and cute" style and designed more details for the four seasons.
The shorter the duration, the more difficult to make the film. All the performances and camera work need to be arranged with more care: just the right performance, just the right camera work, just the right reading, just the right transitions. The most wonderful work can be born when each link is just right.
STYLEFRAME
MOTION
CREDIT LIST
Client：森永製菓 - 森永牛奶糖
Production House：博報堂 x Knock-Knock Animation 諾恩動畫
Production House：博報堂 x Knock-Knock Animation 諾恩動畫
Design Agency：Knock-Knock Animation 諾恩動畫
Poems：聯合文學
Package Design：陳怡絜
Package Illustration：慢熟工作室
Poems：聯合文學
Package Design：陳怡絜
Package Illustration：慢熟工作室
Director：莊絢淳
Design & Animation DEPT.：Knock-Knock Animation 諾恩動畫
Story & Storyboard：莊絢淳
Modeling：莊絢淳 / 陳捷夫
Character Rigging：陳捷夫
Texture：莊絢淳
Colorist：莊絢淳
Layout： 莊絢淳
Lighting：莊絢淳
3D Animaton：莊絢淳
Pond Simulation：莊絢淳 / 陳捷夫
Render：莊絢淳
Compositing：莊絢淳
Music：游明勳
Design & Animation DEPT.：Knock-Knock Animation 諾恩動畫
Story & Storyboard：莊絢淳
Modeling：莊絢淳 / 陳捷夫
Character Rigging：陳捷夫
Texture：莊絢淳
Colorist：莊絢淳
Layout： 莊絢淳
Lighting：莊絢淳
3D Animaton：莊絢淳
Pond Simulation：莊絢淳 / 陳捷夫
Render：莊絢淳
Compositing：莊絢淳
Music：游明勳
