TOWISH Visual Identity | 时希 茶饮品牌视觉识别

TOWISH 是位于深圳市中心欢乐海岸的一家原创主题风格茶饮店。品牌建立的灵感来源于梦幻的独角鲸NINA环游世界的奇妙故事,它引导着人们追求梦想。在得到品牌方天马行空的想法后,我们提出了"exploration of delight"的设计概念,希望通过这次设计旅途的探索,给来到TOWISH的人们带来快乐。

Towish is an original theme style tea shop located at OCT harbour in Shenzhen. The inspiration of our brand is the fantastic story of this unicorn NINA travelling around the world which can leads people to pursue the their dreams.we launched the concept of “exploration of delight”after we got this idea.Hope TOWISH can bring more suprise and happiness to people who visit us through this journey of exploration.






TOWISH的品牌形象是一条十分可爱的小独角鲸,因此我们认为提取「鲸鱼角」的元素作为一个加强品牌辨识的符号是一个不错的想法。此外我们还设计了一系列的图形表达「体验&探索&美好」。

The brand key vision of towish is a very lovely narwhal, we think it is a good idea to extract the element of "whale horn" as a symbol to strengthen brand identification. In addition, we also designed a series of graphics to express "EXPERIENC&EXPLORATION &DELIGHTE".




TOWISH Visual Identity | 时希 茶饮品牌视觉识别
Published:

Project Made For

TOWISH Visual Identity | 时希 茶饮品牌视觉识别

Published: