Maxtrix is a versatile bedroom solution that literally grows with your child so you can optimize play-time, space & design at every stage of your child’s development from toddler through tween to teen.
Here is the new logo we created for them. You shall believe us when we say that the creation of this new logo was a very important step for Maxtrix. This logo is the expression of the philosophy and dreams of the creators and owners of the brand.
You wouldn't believe it but the briefing was: We are Pixar, not Disney!
All the communication tools we imagined and presented, such as film, sales kit, mascot and showroom, were clearly inspired by this statement. But concerning the logo, this was the one that touched the heart of our client. One has to know that the textile in the Maxtrix product offering are the main distinguishing element.
We very much like this logo. It's old-fashioned and modern at the same time.
Like the owners of the brand, maybe? Like us, maybe?
Same logo on white background
Guidelines can be easy !
Poster
