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Le Matin Dimanche

Motion Graphics
Le Matin Dimanche —Campaign, 2020​​​​​​​
Although these boxes no longer carry newspapers during the week, they have not been abandoned: The “Matin Dimanche” can still be found in these boxes every Sunday, may it rain or shine. We wanted to put the spotlight on the hard work that goes into the making of this weekly newspaper. (source ; messieurs.ch)

T.V Spot

The development of characters that can be simplified, that lose definition as the video goes along and they shrink in size, gives an impression of unity, of “uniformity”; the desire to not make each character unique.

The style of our illustration talent, Catherine Pearson, lent itself perfectly to our ideas. She drew them. Elisa Ciocca from Messieurs.ch and Miriam Palopoli animated them.
(source ; messieurs.ch)



Style Frames


107 characters and 215 objects were illustrated for the global campaign. 


Box Campaign
Flyers Campaign
Credits
​​​​​​​
Direction et art direction: Guillaume Mégroz (Messieurs.ch)
Production: Richard Ammann (Messieurs.ch)
Animation: Elisa Ciocca (Messieurs.ch) & Miriam Palopoli
DOP: Dino Berguglia
Camera assistant: Cédric Heckly (Messieurs.ch)
Editor: Julian Zimmermann (Messieurs.ch)
Illustration: Catherine Pearson
Music and sound design: Smider


Follow my adventures in the life of an illustrator.
Instagram : @coliviapearson
Le Matin Dimanche
Published:

Le Matin Dimanche

Although these boxes no longer carry newspapers during the week, they have not been left to abandon: The “Matin Dimanche” can still be found ther Read More

Published: