As a part of my graduation project I had the assignment to create a strategy and campaign for a non-profit organisation of my choice. The campaign was to compete in the Sappi Ideas That Matter competion. For more information about the competition go here: http://www.na.sappi.com/ideasthatmatterNA/index.html

I chose a Belgium non-profit organisation called vzw Zijn. They mainly educate people about violence within relationships. They asked me to create a campaign for teenagers, education them about violence and what is acceptable behaviour.