Bring Your Pet Back
With over half of the worlds pets are overweight, Hill’s wanted pet owners to take more active care of
their pet’s health. The idea is to replace images of everyday pets with a gigantic animal.
Hill’s sells a prescription Science Diet tailored to bring pets back to their perfect weight.
Client (Advertiser): Hill's Pet Nutrition Asia Limited
Brand: Hill's
Campaign name: Bring Your Pet Back
Title: Hippo, Rhino, WaIrus, Hog
Agency: Red Fuse Communications Hong Kong
Production Company: Illusion CGI Studio
Brand: Hill's
Campaign name: Bring Your Pet Back
Title: Hippo, Rhino, WaIrus, Hog
Agency: Red Fuse Communications Hong Kong
Production Company: Illusion CGI Studio
Year: 2017
CREDITS
Chief Creative Officer: Tan Shen Guan
Creative Director: Joshua Tay
Art Director: Kit Yu
Copywriter: Craig Love
Illustrator: Illusion CGI Studio
Creative Director: Joshua Tay
Art Director: Kit Yu
Copywriter: Craig Love
Illustrator: Illusion CGI Studio
