6 Beers about M!_
Design Categhory_ Project _
_Packaging / Branding _Personal project
Concept Idea _
_Developing an elevator speech about a six pack of beer, which is part of my personal brand!. I have put together both aspects of packaging and branding in this design which are the areas I want to specialise in.
Proyecto autopromocional, extensión de mi marca personal, donde establezco un elevator speech en un pack de 6 cervezas. Cada botella relaciona una imagen histórica con un copy que describe una faceta personal propia.
#01 I'm M, a millenial, a madman & a nerd_
#01 Soy M, un millenial, un madmen y un poco nerd_
#02 They say that I'm an animal
but underneath I'm a sentimental_
(Feels like Loquillo).
#02 Dicen de mi que soy un animal,
pero en el fondo soy un sentimental_
#03 I don't have friends, I have family!_
#03 No tengo amigos, tengo familia_
(Feels like Dominic Toretto)
_What's unique?
This package showcases my differents skills: packaging, branding, & storytelling. I made it in order to get an opportunity to work
at a design agency
Este packaging mis diferentes habilidades: packaging, branding & storytelling. Lo hize a modo de elevator speech con el objetivo de conseguir un trabajo en una agencia
#04 I have a particular sense of humour_
#04 Tengo un sentido del humor peculiar_
#05 Hakuna Matata!
Live, design & be happy!_
#05 ¡Hakuna Matata!,
Vive, diseña & sé feliz__
#06 Give me 1 minute & i'll be good,
Give me 1 hour & i'll the greatest,
Give me an opportunity & you won't regret it_
(Feels like General Hannibal, The A Team)
#06 Dame 1 minuto y soy bueno,
dame 1 hora y sére el mejor,
dame una oportunidad y no te arrepéntirás_
_Press & Publications!
→ Featured in Packaging of the World (UK)
→ Featured in Branders Magazine(EEUU)
→ Featured in Gurl Studio(Malaysia)
→ Top 10_WORLD BRAND DESIGN SOCIETY Best Education Institution 2019/20.
World Brand Design Society Best of the Year league table ranking represents the top awarded design institutions in the field of consumer and corporate brand design in 2019/20.
Due to quality of my submitted work at the "World Brand Student Awards", the World Brand Design Society puts my university ESI Escuela Superior de Diseño de Valladolid on the BEST OF THE YEAR - Top 10 of Best Education Institution of 2019/20.
_Summary!
Brand / Project Name_6 Beers about M!
Location_Valladolid (Spain) / Market Region_Europe
Project Type_Autoproduced / Design Cathegory_Packaging, Product Design, Branding
Packaging Contents_Beer
Packaging Substrate / Materials_Glass
Printing Process_Serigraphy & pad printing
Project Type_Autoproduced / Design Cathegory_Packaging, Product Design, Branding
Packaging Contents_Beer
Packaging Substrate / Materials_Glass
Printing Process_Serigraphy & pad printing
Thanks for Watching!_
Valladolid | August 2019
M
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INSTAGRAM @_marcoarroyo / LINKEDIN Marco Arroyo Vázquez
