Lega-lega is a cool brand of notebooks, diaries and t-shirts that offer these simple things in colorful and charming way. Idea that people still prefer the warmth of writing and doodling on paper because it contains our individual touch, something that technology cannot mimic, is at the heart of their philosophy: the shop interior is hand-illustrated, the notebooks are hand-bound... Naturally, the logo simply demanded to be a stylized version of a hand writing.