Logos and logomarks
A collection of logo designs and comp studies.
A collection of logo designs and comp studies.
HARPETH LOGO STUDY
This exploration of logo comps is for a local band. They have a unique "alternative rock-like" sound with a hint of Radiohead, Elbow, and a touch of Sigur Rós. The name Harpeth is random .... it's the name of a local river as well an area that they all grew up around. They didn't want the logo to reflect anything particular .... so I was free to explore. So my initial comps were based around musical notes and sound waves. The following comps show the creative journey we took to land on their final choice.
This exploration of logo comps is for a local band. They have a unique "alternative rock-like" sound with a hint of Radiohead, Elbow, and a touch of Sigur Rós. The name Harpeth is random .... it's the name of a local river as well an area that they all grew up around. They didn't want the logo to reflect anything particular .... so I was free to explore. So my initial comps were based around musical notes and sound waves. The following comps show the creative journey we took to land on their final choice.