In 2012, when I was working for advertinsing agency jotabequ Grey, creative director Alejandro Acuña (Arete) had the idea of creating a mural for the big black wall in the creativity area. The idea was to represent the creative process with a metaphor of what happens inside a kitchen. That’s how “The Kitchen” was born.
The process was first pencil sketches, then vectors and finally projections to draw on the black wall.
Thanks to Arete for trusting me this job, to all people who helped in projection nights and special thanks to designer Amanda Lazo who helped me a lot vectorizing the illustration.
Bon apetit!
