Challenge
La Roche-Posay is a L'Oréal Group brand, the world's largest cosmetics and beauty company. They just launched their multi functional cream Hydreane BB. They know for experience that 80% of costumers that experiment their products end up buying them. They approached us asking for simple landing page with a form for a sampling offer.
Solution
We did not deliver a simple landing page with a form on it. We created a rich HTML5 parallax experience showcasing the product benefits in a very visual and metaphorical way.
Role
Creative Direction, Art Direction
Credits
©2012 Havas Digital
La Roche-Posay is a L'Oréal Group brand, the world's largest cosmetics and beauty company. They just launched their multi functional cream Hydreane BB. They know for experience that 80% of costumers that experiment their products end up buying them. They approached us asking for simple landing page with a form for a sampling offer.
Solution
We did not deliver a simple landing page with a form on it. We created a rich HTML5 parallax experience showcasing the product benefits in a very visual and metaphorical way.
Role
Creative Direction, Art Direction
Credits
©2012 Havas Digital
