Geraldton-based Bhagwan Marine is a company with a great story and an exciting future.  So much so, that they were awarded winner of the
WA Business News 2013 Rising Stars Overall & People’s Choice awards.

 

Since their establishment in 1998, Bhagwan has grown from a single vessel operation to over 100 vessels and 700 personnel.  They are widely recognised as delivering high quality marine services to the oil & gas and resources industries, always focussing on customer needs, efficiency
and cost-effectiveness.

 

Despite this stellar growth, Bhagwan’s branding was looking tired and out of sync with their current positioning and their plans for future growth.

 

In conjunction with Glenfield Digital, we spent time to understand Bhagwan’s history, their character and business strategy through interviews, workshops and research.  Then worked with them to define their story and the strategy for their visual branding and brand language.  The new branding conveys their character in an authentic and meaningful way. It fits their positioning as a reliable, professional and serious player in the Australian marine services industry.

 

Brand strategy
Visual Branding
Marketing material
Style guides
Signage concepts
Vessel and vehicle livery