21/11/2012 BM BE MORE
Alessandro Durando // Daniele Gavatorta // Lorenzo Levrero
WHAT: Concept, Art Direction, Direction, Design, 3D, Animations, CompositingMUSIC: Daniel Gautreau
CLIENT: BM QUALITY PAPER
HANDS: Viola, Romina, Daniele, Lorenzo
We were asked to create a fresh and innovative corporate commercial for the paper notebook italian brand BM, for their new products campaign.We literally took the concept of a blank page and we filled it with dreams of each character. A wonderful journey through paper, from childhood to the adult age.The project involved us from the concept, to the shooting and post production.