Корабли [Korabli] — means "ships" in russian. It's the name of the apart hotel which will be built in 2023 and located on Vasilyevsky Island in Saint-Petersburg. Two separate buildings in a style of soviet brutalism connected by the bridge will be located just near
the water, reminding us huge ships moored to the famous port city of Russia.
the water, reminding us huge ships moored to the famous port city of Russia.
The entire identity is created from the letters of the Корабли logo.
There are no strict associations with the word “ships” such as waves, water or silhouettes
of a ship. Instead, I've tried to make the typographic pattern to look like a modular structure
of a building especially the one which doesn't have any decorative elements to hide
this "grid" feeling.
of a ship. Instead, I've tried to make the typographic pattern to look like a modular structure
of a building especially the one which doesn't have any decorative elements to hide
this "grid" feeling.
Each branded object plays with a single letter of a logo. They are pesented to the clients in a bags and folders with the mixed letter pattern. You can combine the word Корабли
by collecting all these objects.
by collecting all these objects.
