The tempo of city life brings a new rhythm to the suburbs.  Leveraging Oak Grove Village's new urbanism and spectacular landscaping, the branding campaign distinguishes these apartments in a fiercely competitive market. By creating four memorable districts, prospective residents are invited to chose from living on the active Promenade, in the airy Avenue Lofts, around the flowering Lynde Court or in the charming Deacon Square. The brand visuals give an identity to each district and celebrate the seasonal changes in trees, plants and flowers throughout the property. Technology mimics nature as the website adapts each season to reflect the changing flora and foliage of everyday life in Oak Grove Village.