Marco Marotto's profile

Coca-Cola Design+ Award - Coke 'N' Play

Packaging
COKE ’N’ PLAY
A sustainable crate
The main concept of this project is based on a sustainable crate that first of all has clearly spelled out its main functions and at the same time has 3 new features:
The crate contains 6 bottles of 1 liter each one. In this way the weight is easily transportable and the central handle facilitates even more the transport.
The crate’s form is ergonomic and light (thanks to the holes and material used).
The material used is recycled HDPE for a sunstainable future.
The crates are perfectly stackable thanks to the deep recesses under the base of the crate that give to it a great stability.
The crate is washable and easy to reuse.




The concept of the sustainability is emphasized not only by the use of a green material but at the same time by the function of save water (even if in small part) cutlery drainer.

Inspirations :

http://www.thefuntheory.com/2009/10/27/connect-four-beer-crate

http://www.studiogorm.com/flow2.html

Coca-Cola Design+ Award - Coke 'N' Play
Published:

Coca-Cola Design+ Award - Coke 'N' Play

Coca Cola Design+ Award - Imprinting - 6th winner place on www.jovoto.com Design by Marco Marotto & Paola Oliva

Published: