Amtrak came to us for fresh ideas on how to expand the reach of their biggest marketing initiative, National Train Day. In order to broaden the audience that appeals to National Train Day, and train traveling in general, we created this 2 minutes documentary/commercial over a total of 120 + hours of train travelling and filming through some of the most emblematic and beautiful train routes in america.
To see more visit NationalTrainDay.com
Creative Direction: Gaspar Guerra @ DEBRAIN
Original idea: Gaspar GuerraProducer: Steve DeVore
Photography: Cory M. Standbridge, Caleb Booth, Mio, Gaspar Guerra
Assistant Director: James Standbridge
Copy writing: Lisa Hyman @ LeadDog Marketing Group
Editing: Mio
Animation: Nicolas Ulloa @ Debrain
