Mother's Day 2015: the best gift.
Vorwerk wanted to give the best gift ever for Mother's Day.
We asked all moms to make a wish through the door-to-door vendors net all over the country - Vorwerk still sells door-to-door in Italy, it's the only way you can get a Kobold.
Most answered "spend my day with my sons", but we discovered that one of them had not seen her son for three years. So we set up an in-house demonstration with her son Francesco disguised like a Vorwerk vendor.
Client: Vorwerk Kobold
Agency: Saatchi & Saatchi Milan
Executive Creative Directors: Agostino Toscana, Alessandro Orlandi
Agency: Saatchi & Saatchi Milan
Executive Creative Directors: Agostino Toscana, Alessandro Orlandi
Creative Director: Alberta Schiatti
Art Director: Matteo Sozzi
Copywriter: Giovanni Adamo
Copywriter: Giovanni Adamo
