Valentine's Day 2016: a space mission.
Our Little Big Hero SAM (the Vorwerk VR200 vacuum cleaner mascot) is in love with VR200,
but she's not in love with him so he always try new ways to get her attention.
For Valentines' Day he did something striking: go up to the space with a love message for VR200 and asked to all lovers on Vorwerk FB page to send their message to brought them with him up to the stratosphere.
The love story prologue
(by Saatchi & Saatchi Düsseldorf).
CREDITS 'Love is in the Space'
Client: Vorwerk Kobold
Agency: Saatchi & Saatchi Milan
Executive Creative Directors: Agostino Toscana, Alessandro Orlandi
Agency: Saatchi & Saatchi Milan
Executive Creative Directors: Agostino Toscana, Alessandro Orlandi
Creative Director: Paola Rolli
Art Director: Matteo Sozzi
Copywriter: Giovanni Adamo
Art Director: Matteo Sozzi
Copywriter: Giovanni Adamo
