At the heart of GPICs, organizational culture is the care for the environment. Each year, GPIC undertakes a number
of initiatives aimed at environment conservation and global climate change. GPICs approach to sustainability is
three-fold; People, Planet, and Profit. We believe, this connects to Corporate Social Responsibility should be the theme for the coming year’s Annual Report.
To highlight GPICs sustainability campaign, the cover of the Annual Report narrates a story of GPICs active pursuit
of balancing economic growth, social development, and environment protection. This story is told in a unique photographic presentation that fuses text and images with a message ‘Ingrained Ecological Values’ as the theme.
of balancing economic growth, social development, and environment protection. This story is told in a unique photographic presentation that fuses text and images with a message ‘Ingrained Ecological Values’ as the theme.
This story is continued as we delve deeper into the report. The images we have used are pleasing to the eye and is a direct representation of the environment story.
Client: Gulf Petrochemical Industries Company (GPIC)
Creative Design: Ratheesh Ramachandran
Account Executive: Philip Kutty
Creative Support: Suresh Narain
Special Credit: Rajeevlalith, Binoy John
Agency: Miraj Graphics, Bahrain
Photography: Jiby Mammalassery
Creative Design: Ratheesh Ramachandran
Account Executive: Philip Kutty
Creative Support: Suresh Narain
Special Credit: Rajeevlalith, Binoy John
Agency: Miraj Graphics, Bahrain
Photography: Jiby Mammalassery
© 2016 Ratheesh Ramachandran
