/ event / branding / design
Bahrain International Garden Show has become an eagerly- awaited affair in the events calendar of Bahrain. Since the event reflects Bahrain’s international stature in gardening/agricultural best practices, we believe that the advertising design should highlight class, creativity and contemporary values. This is the underlying focus of our theme designs for BIGS 2017. We envision the publicity campaign to stand out through an inspiring visual feast and yet display a mature approach befitting the Show’s 12-year heritage.
The theme for this campaign is based on inspiring quotes related to flowers and gardening. These refreshing statements are placed on beautiful photos of flowers and leaves. The highlight of this approach is the bold typography and the elegant use of space. Overall, the designs not only succeed in creating awareness about the Show, they also give food for thought for the audience.