Four big LED screens, opening new perspectives on every occasion both singular and in interaction, that was the main concept for the stand staging for Mercedes-Benz 2014 in Beijing. As for the content, the new C-Class Long, an AMG C63 and the Concept SUV were presented.
CLIENT: Daimler AG
AGENCY: Atelier Markgraph GmbH
PRODUCTION: Monomango GmbH
CREATIVE PRODUCER: Henry Hilge
VISUAL DIRECTOR: Lois Kainhuber
MUSIC: Olivier Fröhlich
AGENCY: Atelier Markgraph GmbH
PRODUCTION: Monomango GmbH
CREATIVE PRODUCER: Henry Hilge
VISUAL DIRECTOR: Lois Kainhuber
MUSIC: Olivier Fröhlich
PHOTO: Andreas Keller