The silver flow is the new spatial Brand sign of Mercedes-Benz. As a built flow, it levitates above the stand und gets medial extended on the LED screen. Thus the space gets widen, the borders between real and medial world vanish for a moment.
CLIENT: Daimler AG
AGENCY: Atelier Markgraph GmbH
PRODUCTION: Monomango GmbH
CREATIVE PRODUCER: Henry Hilge
VISUAL DIRECTOR: Lois Kainhuber
MUSIC: Olivier Fröhlich
AGENCY: Atelier Markgraph GmbH
PRODUCTION: Monomango GmbH
CREATIVE PRODUCER: Henry Hilge
VISUAL DIRECTOR: Lois Kainhuber
MUSIC: Olivier Fröhlich
PHOTO: Andreas Keller
