Better Chance
Better Chance is a Russian legal company that emerged in 2022, bringing together the leading teams from major law firms. The new company needed an identity, and the idea of duality and unity became the key visual metaphor for the brand.
Sky and earth, water and land, light and shadow are complementary phenomena and unthinkable one without the other. The inseparable existence of two principles forms a single whole.
The ability to see the big picture while paying attention to details, working with both private businesses and the public sector, staying true to traditions while being open to innovation — these are the principles that Better Chance, the legal firm, follows in its work with clients.
Sky and earth, water and land, light and shadow are complementary phenomena and unthinkable one without the other. The inseparable existence of two principles forms a single whole.
The ability to see the big picture while paying attention to details, working with both private businesses and the public sector, staying true to traditions while being open to innovation — these are the principles that Better Chance, the legal firm, follows in its work with clients.
The idea of duality
is developing in the
corporate photo style
Project team: Denis Bobilev, Svetlana Titova, Arseniy Arkatov, Anton Andreev, Valera Sadovsky