Project: Branding For a Coffee Shop
Hypothetical Project, Year : 2014
Central Blend- The Coffee shop is located at Colaba, Mumbai. It serves freshly brewed coffee and
is one of a kind. The company is known for being vertical integrated to cut costs: from owning the plantations,growing the coffee, making the coffee machines to making the furniture for the outlets. It is one of the most popular hangout joint amongst the youth.