Organic Elements
Art Direction / Branding / Package Design / Photography
Founded by two brothers and their father, Organic Elements creates nutritional supplements developed by Doctors and pharmacists that are vegan and without artificial ingredients.
Art Direction / Branding / Package Design / Photography
Founded by two brothers and their father, Organic Elements creates nutritional supplements developed by Doctors and pharmacists that are vegan and without artificial ingredients.
The simple, monochrome design of the packaging and labels, as well as the branding, is based on the periodic table of the elements. Each product/item has an individual number and a pattern inspired by nature that matches distinctively the characteristics of the product.
To communicate the company's mission creating as less waste as possible and as a reference to the numbering system of the products the O in the Logo is replaced with a slashed zero. These leads to a subtle twist within in the wordmark and to a distinctive OE Symbol.
The product packaging consists of paper, glass, metal and as little plastic as possible to meet the standards of contemporary and sustainable packaging.
