An Open Understanding for ScienceMagicStudios
The Brand
ScienceMagicStudios aims to give brands, talent and their communities ownership of the cultural value that they create through advising and implementing the creation of digital assets (e.g., NFTs and social tokens) and web3 economies for brands, talent and their communities.
The Project
We were approached to create an identity that represented the creative ambition of the company.
Taking direction from the digital and tech background that's threaded throughout the SMS vision, we created a monogram identity alongside visual theatre that heroes creative thinking. Working closely with the SMS team the new identity is complemented with company creds, a new website and brand materials that bring the studio to the forefront of the industry.
