UPSIDE – Rebranding and web design concept

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Upside is a leading agency active in the management and promotion of sport athletes and international celebrities. Upside acts as a marketing specialist offering global brands an international platform to deploy marketing and communication strategies, with a strong focus on the fashion and luxury sectors. Upside retains long standing relationships with some of the US and European global leaders in the sports and entertainment business, with several hundreds of international celebrities and offices all over the globe. Upside gives the upmost importance to the new digital technologies as a way to enhance talents commercial development, fans base management and digital PR.

I’ve ben asked to make a proposal for a redesign of the logo and the website of the company for a first simple release. These are the results.

Upside Overview