Beast in a Neon Cage
Film Festival, 2010
Film Festival, 2010
Beast in a Neon Cage is the name of a film festival project for legendary cult director Seijun Suzuki. The name for the festival is a metaphor for the characters that appear in Suzuki's films: gangsters and crooks who on the surface appear civilized, but underneath are wild beasts that are stuck in the "neon cage" of the Tokyo nightlife. Building on that idea and the psychedelic imagery of his films, the festival's visuals burst with color. The sharp angles reflect the on-screen chaos and the cartoon imagery hints at the dark humor that frequents Suzuki's work. Finally, the packaging of the products uses raw wood on the outside to mimic the sophisticated veneers of these characters, but inside they explode with color, achieved through the use of various sheets of colored plastic.
Big thanks to Hunter Wimmer and Christopher Morlan for their guidance on this project.
