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Since January 2000, I’ve been coming up with ideas and writing copy in the creative studios of agencies like FCB, Joe Public, The Jupiter Drawing Room, as well as a boutique digital agency in London. I’ve worked on a wide range of demanding blue chip clients across multiple channels and briefs; including John Le… Read More
Since January 2000, I’ve been coming up with ideas and writing copy in the creative studios of agencies like FCB, Joe Public, The Jupiter Drawing Room, as well as a boutique digital agency in London. I’ve worked on a wide range of demanding blue chip clients across multiple channels and briefs; including John Lewis (UK), Morrisons (UK), Diageo (Pan Africa), Edcon (SA), Distell (SA), MRP Apparel (International) and Kelloggs (SA) to name a few.

I have a strong grasp of strategy, which helps me channel my passion for creative solutions into campaigns that not only move product, but also build brands. My work has been recognised by local and international advertising awards shows, and I wrote Klipdrift “Met Eish”, Millward Brown’s Best Liked TV Advert of the Decade in South Africa.

I’ve had the opportunity to lead as Creative Director in 3 agencies, managing creative studios of 15+ people, as well as several outside suppliers, in conceptualising and producing 360 degree marketing campaigns. In my last position I headed up the in-house copy department for a fashion retail brand.

I believe my best work is still to come. Read Less
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