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Hi, and thanks for visiting.

I'm an award-winning CD / Creative Strategist with over 16 years of experience in developing profitable creative strategies for blue chip brands.

Originally from Manchester, I have been fortunate enough to have worked in London, Dubai & Singapore, leading regional and global campaign… Read More
Hi, and thanks for visiting.

I'm an award-winning CD / Creative Strategist with over 16 years of experience in developing profitable creative strategies for blue chip brands.

Originally from Manchester, I have been fortunate enough to have worked in London, Dubai & Singapore, leading regional and global campaigns for the likes of GSK, Emirates, P&G, Montblanc, Harvey Nichols and Chevrolet.

Some of the agencies I have worked at include Leo Burnett, Grey Group Asia Pacific, Y&R, BBDO and the world's largest B2B network agency; BBN. I've led/managed teams of four, up to 30 strong, and, very honestly, apart from creativity and strategy, I thrive on the people front - having fun and getting the best out of my teams is a great passion of mine.

Sectors:
Recruitment | B2B | B2C | Pharma | Web Development

Core Competences:
Creative Direction | Integrated Campaign | Creative Strategy | Copywriting | Conceptualising | Team Management | Client Presentations | Bullying colleagues on the pool table

100+ Awards:
Cannes Lions | New York Festivals | Spikes Asia | Dubai Lynx | MENA | Media & Marketing | Effies

Milestones:
Led the global rebranding of GSK's Panadol from their new HQ in Singapore with Grey Group Asia Pacific (2013 - 2015)
Successful Qtel pitch led to the opening of Leo Burnett Doha (2012)
First Creative to win the first ever MENA Cristal 'Radio' Grand Prix (2011) - Tide/P&G
First Creative to win Cannes Lions (2 Silvers in Radio) for Leo Burnett Dubai (2011) -Tide/P&G
Won the national open BT creative brief that led to internships at LIDA, Ogilvy&Mother (2002)

Stay in touch, and thanks for passing by.

Sunny



Read Less
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    Havas Lynx — Manchester, United Kingdom
  • Creative Director / Board Member
    Access — United Kingdom
  • Creative Director
    BBN/True — London, United Kingdom
  • Creative Director
    Grey Group Asia Pacific — Singapore
  • Senior Copywriter / ACD
    Leo Burnett — Dubai, United Arab Emirates
  • Senior Copywriter
    OgilvyOne Worldwide — Dubai, United Arab Emirates
  • Mid-weight Copywriter
    Impact BBDO Proximity — Dubai, United Arab Emirates
  • Copywriter
    Y&R Dubai — Dubai, United Arab Emirates
  • Copywriter
    Freelance — London, United Kingdom
View Full Resume
Effies
Cannes Lions Radio
Cannes Lions Healthcare
New York Festivals
Spikes Asia
Dubai Lynx
MENA Cristal
Media & Marketing Awards
Creative Web Awards
Promax
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