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Creative direction/team management – Facilitated relations between client and agency, creation and presentation of marketing strategies, creative concepts and budgets, as well as managing creative teams (6–30 associates).

Photo creative direction – Extensive location, studio, product and fashion/lifestyle shoo… Read More
Creative direction/team management – Facilitated relations between client and agency, creation and presentation of marketing strategies, creative concepts and budgets, as well as managing creative teams (6–30 associates).

Photo creative direction – Extensive location, studio, product and fashion/lifestyle shoots. Hired and directed photographers, stylists, producers, product/food stylists as well as talent (children, adults and animals).

Video/TV creative direction – Extensive location, studio, product and fashion/lifestyle shoots. Hired and worked with directors, producers, people/product/food stylists as well as talent (children, adults and animals).

Copywriting experience, QC/proofreading/editing experience, media purchasing and management (print, web, TV and radio).

Package/POP design – All shapes and sizes.

Marketing direction – conception and creation of creative and productive marketing initiatives while remaining consistent to the brand and staying within budget constraints.

Job traffic systems – Set-up routing, sourcing and archiving of job networks within in-house art departments and ad agencies.

Strong print background – Ran printing presses, purchased printing (small jobs thru 120 page catalog/brochures) and done dozens of press/color checks with printers.

Pre-press background – Troubleshooting at pre-press stage of jobs. Solving problems before job goes on press.


2013-2015 Awards

2014 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video

2015 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video

2014 Addy Awards - 1 Gold, 4 Silver, 5 Bronze for Petco Advertising, Video/Digital work

2013 Addy Awards - 1 Gold, 4 Silver, 4 Bronze for Petco Digital, Social Media, and Public Service Videos and Content Read Less
  • Creative Director
    PETCO — San Diego, CA, USA
  • Senior Creative Manager
    Office Depot — Boca Raton, FL, USA
  • Creative Director
    Freelance — CA, USA
  • Creative Supervisor
    The Home Depot — Atlanta, GA, USA
View Full Resume
2015 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video
2014 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video
2014 Addy Awards - 1 Gold, 4 Silver, 5 Bronze for Petco Advertising, Video/Digital work
2013 Addy Awards - 1 Gold, 4 Silver, 4 Bronze for Petco Digital, … Read More
2015 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video
2014 Ace Metrix Retail Brand of the Year for Petco Branded Advertising and Video
2014 Addy Awards - 1 Gold, 4 Silver, 5 Bronze for Petco Advertising, Video/Digital work
2013 Addy Awards - 1 Gold, 4 Silver, 4 Bronze for Petco Digital, Social Media, and Public
Service Videos and Content Read Less
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