Parul Kejriwal

- Content Calendar Management: Create and maintain editorial calendars to plan and organize content production and distribution schedules. - Content Strategy Development: Develop comprehensive strategies that align with the organization's overall goals and objectives. This involves identifying target audiences, understanding their needs and preferences, and determining the types of content that will resonate with them. - Content Distribution: Content marketers develop distribution strategies to ensure that content reaches the target audience through the right channels. This may include social media platforms, email newsletters, content syndication, guest blogging, influencer partnerships, and more. - Content Promotion: Content promotion through various marketing channels to increase its reach and engagement. This may involve paid advertising, social media promotion, email marketing, influencer outreach, and other tactics

- Brand Strategy Development: Developing and implementing comprehensive brand strategies aligned with the overall business objectives. - Brand Communication: Developing and overseeing the execution of integrated marketing communication campaigns that effectively convey the brand's key messages and values across different channels. - Market Research and Analysis: Conducting market research to understand consumer preferences, market trends, and competitive landscape, and using insights to inform brand strategies. - Cross-functional Collaboration: Collaborating with internal teams such as product development, sales, and customer service to ensure alignment of brand strategies with overall business objectives and seamless execution of brand initiatives.

- Creative Conceptualization: Developing innovative and engaging ideas for content that align with the brand's voice, objectives, and target audience, while also ensuring originality and creativity. - Storytelling: Crafting compelling narratives and stories that captivate readers and evoke emotions, whether for marketing campaigns, brand storytelling, or fictional works. - Content Creation: Generating high-quality written content across various formats and platforms, including articles, blog posts, website copy, social media posts, email newsletters, and more.