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Mo specializes in building sustainable brands that inspire worthier “human” experiences by focusing on design-driven solutions.

Mo has worked with multiple creative agencies in New York City on developing brand strategies and visual identities for clients such as Procter & Gamble, Novartis, Merck, Genentech, N… Read More
Mo specializes in building sustainable brands that inspire worthier “human” experiences by focusing on design-driven solutions.

Mo has worked with multiple creative agencies in New York City on developing brand strategies and visual identities for clients such as Procter & Gamble, Novartis, Merck, Genentech, NIVEA, SeaWorld Parks & Entertainment, and Air Canada. His most recent work includes designing identities for a healthcare startup in Beirut and a tech startup based in Central London. Mo received his Masters in Branding degree from the School of Visual Arts in NYC and attended the Art Institute of California where he received his degree in design in 2003.

Mo also has extensive experience as an art director within New York City's healthcare advertising industry.

In addition, Mo is President of AIGA Middle East (The American Institute of Graphic Arts), has served as chairman of FUSE University, and is a published contributing author on "Brand Bible: The Complete Guide to Building, Designing and Sustaining Brands".

In October 2014, Mo joined Lambie-Nairn, Riyadh as Design Director to head up Brand Guardianship for Saudi Telecom Company (STC). Read Less
  • Design Director
    Lambie-Nairn — Riyadh, Saudi Arabia
  • Art Supervisor
    CDMi Connect — New York, NY, USA
  • Design Director | Branding
    FCB Health — New York, NY, USA
  • Senior Art Director
    Flashpoint Medica — New York, NY, USA
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