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By focusing on design-driven solutions, Mo specializes in building sustainable brands that inspire worthier “Human” experiences.

Mo has worked with multiple creative agencies in New York City on developing brand strategies and visual identities for clients such as Procter & Gamble, Novartis, Merck, Genentech,… Read More
By focusing on design-driven solutions, Mo specializes in building sustainable brands that inspire worthier “Human” experiences.

Mo has worked with multiple creative agencies in New York City on developing brand strategies and visual identities for clients such as Procter & Gamble, Novartis, Merck, Genentech, NIVEA, SeaWorld Parks & Entertainment, and Air Canada. Mo also has extensive experience as an art director within New York City's healthcare advertising industry. His most recent work as Design Director at Lambie-Nairn was to head up Brand Guardianship and manage the on-ground implementation of Saudi Telecom's (STC) brand refresh. During that time, Mo was also asked by the U.A.E. EXPO 2020 team to conduct a workshop in Dubai on "How to Design a Great Logo"​ to over 300 students and designers as part of their Logo Design Competition.

Mo received his "Masters in Branding"​ degree from the School of Visual Arts in NYC and attended the Art Institute of California where he received his degree in design in 2003.

In addition, Mo is President of AIGA Middle East (The American Institute of Graphic Arts), has served as chairman of FUSE University, and is a published contributing author on "Brand Bible: The Complete Guide to Building, Designing and Sustaining Brands".

Mo currently works in Dubai on building brand and design strategies for local and regional clients. Read Less
  • Freelance Design Director
    Fitch — Dubai, United Arab Emirates
  • Freelance Design Director
    The Brand Union — Dubai, United Arab Emirates
  • Design Director
    Lambie-Nairn — Riyadh, Saudi Arabia
  • Art Supervisor
    CDMi Connect — New York, NY, USA
  • Design Director | Branding
    FCB Health — New York, NY, USA
  • Senior Art Director
    Flashpoint Medica — New York, NY, USA
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