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Holly Tienken brings over 20 years working in the field of graphic design, art direction and creative direction. She received her BFA in Communications Design at Kutztown University of Pennsylvania and her MFA from the School of Visual Arts. She worked at Bloomberg L.P. in New York and during her time she helped s… Read More
Holly Tienken brings over 20 years working in the field of graphic design, art direction and creative direction. She received her BFA in Communications Design at Kutztown University of Pennsylvania and her MFA from the School of Visual Arts. She worked at Bloomberg L.P. in New York and during her time she helped set the design standard for corporate communication materials. After leaving Bloomberg, Holly became the Art Director at Frederick and Froberg Design in Montclair, New Jersey working on entertainment /sports licensing and branding, and then MARKZEFF in New York where she focused on branding for hotels and restaurants.

In 2006 she founded Design Grace which focuses on branding in the hospitality and real estate markets, along with package design and conference branding. Clients include Warner Brother Records, ABSOLUT Vodka, Campari, Foreign Policy Magazine, and Mack-Cali Realty Corporation.

In 2007 she co-founded Bag the Habit, a line of reusable shopping solutions made from
100% eco-textiles and has partnered with brands such as Martha Stewart, The OWN Network, Tom’s of Maine, New York City Parks Department, Pangea Organics, and Guess. In 2012 Bag the Habit started an interactive, educational program WE CREATE THE FUTURE designed
to teach positive new habits to students and inspire their ability to create the future.

In 2010 Holly started teaching at Kutztown University as an Adjunct Instructor and is now Assistant Professor in the Communication Design department.

Specialties: Branding, Typography, Creative Direction, Art Direction, Branding for Hospitality, Branding for Real Estate, Design Education. Read Less
  • Co-Founder {Creativity & Design}
    Bag The Habit — Jersey City, NJ, USA
  • Assistant Professor
    Kutztown University Of — Kutztown, PA, USA
  • Adjunct Instructor
    Lehigh University — Bethlehem, PA, USA
  • Adjunct Instructor
    Kutztown University — PA, USA
  • Art Director
    Zeff Design — New York, NY, USA
  • Senior Designer
    Frederick & Froberg — Montclair, NJ, USA
  • Designer/Art Director
    Bloomberg — New York, NY, USA
  • Assistant Professor
    Kutztown University — Kutztown, PA, USA
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