Red Paws Rescue (live project)

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  • Red Paws Rescue
    Live project
     
    Project: Campaign    Purpose: Client
  • Red Paws Rescue (RPR) is a registered non- profit charity aimed at the rescue and rehabilitation of stray and abandoned dogs in New Delhi, India.
  • The LBD is a very popular fashion term, it refers to "little black dress" which is considered essential to a woman's complete wardrobe. For this project I changed its expansion to 'Little Brown Dog'.

    Hand drawn posters for a fashion event to promote adoption of indian dogs.
  • Tshirts  for the same event.
  • 2012 calender to raise funds for the shelter. The calendar has a fun look, while the emotional element has been retained.