Promoting international understanding and friendship through the use of the English language is no mean feat. The English-Speaking Union (ESU) has been spearheading this since 1918. Boasting The Queen as Patron and Winston Churchill as a former Chairman, ESU has over 40 UK branches and in excess of 50 more internationally.
Upon being appointed to review ESU’s brand communications, our first task was to create a new image for the organisation. The core element of this is a strong, iconic roundel device, representing the power, flexibility and unity of speech.
We now act as brand guardians for ESU and continue to work with them, providing creativity and coherence across all communications.