shopZweipunktNull
Peace, Love & Tees
Peace, Love & Tees
A modular pop-up shop
.From virtuality to reality
.From 2d to 3d
.From graphic design to architecture
LaFraise.com is a crowdsourcing-community which produces its own product: T-shirts with special design-prints. Adopting the system of Crowdsourcing and the essential community, we developed 4 contests ( concept ) and arranged them over a month of time ( crowdwork ). The contests outcome were 4 indepentent parts that needed to be interpreted ( interpretation ) to avoid a line up of designs competing against each other in one room.
Within a month of work we translated the philosophy and the structure of laFraise into a touchable shape. We worked out development targets for the shop design we were able to compline with and 4 contests which were based on each with one part of the laFraise-structure...
The outcome is a pop-up store that is based on organic material like cotton fibre, linseed acrylic and carton. The diamond shape is the source of the whole design, starting from the graphic pattern on the packaging growing bigger over the carton boxes that are presenting the products as well as they form the interior up to the large scale diamond shapes, that will be popped up to the pavillion.
The whole story on http://www.shopzweipunktnull.eu
The documentation that we designed in bookform can be downloaded here:
http://www.fabsn.com/pdf/book.pdf
.From virtuality to reality
.From 2d to 3d
.From graphic design to architecture
LaFraise.com is a crowdsourcing-community which produces its own product: T-shirts with special design-prints. Adopting the system of Crowdsourcing and the essential community, we developed 4 contests ( concept ) and arranged them over a month of time ( crowdwork ). The contests outcome were 4 indepentent parts that needed to be interpreted ( interpretation ) to avoid a line up of designs competing against each other in one room.
Within a month of work we translated the philosophy and the structure of laFraise into a touchable shape. We worked out development targets for the shop design we were able to compline with and 4 contests which were based on each with one part of the laFraise-structure...
The outcome is a pop-up store that is based on organic material like cotton fibre, linseed acrylic and carton. The diamond shape is the source of the whole design, starting from the graphic pattern on the packaging growing bigger over the carton boxes that are presenting the products as well as they form the interior up to the large scale diamond shapes, that will be popped up to the pavillion.
The whole story on http://www.shopzweipunktnull.eu
The documentation that we designed in bookform can be downloaded here:
http://www.fabsn.com/pdf/book.pdf
COVER
explanation of how you pop up the shop once the parts arrived at the location.
1:50 architectural model
Perspective view
how to pop up the store in 5 simple steps.
achitectural elevations
the interior is completely made of carton boxes you can split and attched over small strong magnets. These boxes carry the packaged T-Shirts and once they are empty, you can use them to extend your interior.
The T-Shirt packaging is the smallest object within our whole product design. It forms out of 3 diamond shapes.
T-shirts packaged in one of the diamond shaped carton boxes that present the products as well as they are used to build the interior.
An example for the 4th contest. In this ongoing contest you had to make a T-shirt design including a specific number of diamond shapes. The winner is not only printed on shirts as usual, but the way he arranged the diamond shapes is going to be the footprint of the shop for the next destination ( Paris / Berlin / London / Barcelona )
Header for the contest on lafraise.com blog
The documentation book
The winner of contest Nr. 2: How to integrate the laFraise Hall-of-Fame into the shop, without using the actual space of the architecture. The card game named "Graph Trumps" won the rase and could be sold at the shop.
Exhibition at the Kunstmuseum Wiesbaden. Materials used here were the same at the actual shop...all organic.
