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Brand Identity - Deviqon Labs

Deviqon Labs is a software services company headquartered in Cluj-Napoca (RO), standing out of the pack through the quality of the software they deliver, the dedication shown while crafting it and the deep rooted respect for their clients.

Deviqon Labs was established in 2019, when a handful of software engineers working together aimed at setting up a business in new emerging fields. The team's core belief is that the future will be shaped by technologies like video streaming, IoT, automation, robotics and AI, which makes their mission clear - to become a truly global and fully integrated services provider for IT related needs in those fields.
Following its recent establishment, Deviqon Labs fulfilled the need of a strong, comprehensive brand identity, in order to position itself well on the market.

Under the umbrella of Koncept Advertising, we've been able to participate in Deviqon Labs' branding process by developing a clear set of guidelines and a handful of ready-made applications - stationery and digital templates.
The logo was created by Koncept Advertising prior to our inclusion in Deviqon Labs' branding process.

The graphic symbol in the Deviqon Labs logo emphasizes and integrates the minimal fingerprint representation, combining it with a concentric power-on button and resulting in an unique mark and digital signature.
Defining a clear set of rules and guidelines beforehand helped us speed up and simplify the process of developing brand applications, from email signatures and business cards to brochures and digital presentations.
Stationery materials from the Deviqon Labs brand package included business cards, nametags, envelopes, notebooks, roll-ups and paper folders.

Defining the main letterhead design prior to developing stationery enabled us to lock a general style and ensure consistency across all branded materials.​​​​​​​
Aside from brand guidelines (internal use) and stationery, we designed a custom digital presentation for Deviqon Labs, intended for B2B use, investor opportunities and business development in general.

The presentation can be used as a template for developing future ones in both Google Slides and PowerPoint - we made sure to include all kinds of blank, placeholder slides built on the original layout. Nonetheless, the slides can also work in print, put together as a general presentation brochure.
Other digital templates for Deviqon Labs included social media images, such as profile covers and post templates. We also developed a job post graphic template to use for the online promotion of all future Deviqon Labs offerings.
Deviqon Labs' approach to software engineering combines strong technical know-how, Agile delivery methods and a blend of code, quality practices and metrics with their team's innate communication skills, cultural affinity and passion, enabling them to deliver real value for their clients and build strong business relationships.
This project was completed as an outsourcing collaboration, under the umbrella of Koncept Advertising.

Timestamp: January 2020
Brand Identity - Deviqon Labs
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Brand Identity - Deviqon Labs

Deviqon Labs is a software services company headquartered in Cluj-Napoca (RO), standing out of the pack through the quality of the software they Read More

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