In an era when brands live on screen, we think in motion first.
For this short experimental motion piece, we set ourselves the task of bringing to life the humble Interbrand square.
In this surreal, abstract and deliberately chaotic animation we wanted to explore how we could push the boundaries of such a simple geometric shape.
This project can also be viewed on Interbrand Australia's website.
Creative Directors - Chris Maclean, Mike Rigby
Design Director - Ben Miles
Designer - Jefton Sungkar
Motion Designer - Mike Tosetto
Design Director - Ben Miles
Designer - Jefton Sungkar
Motion Designer - Mike Tosetto